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Does Your Business Really Need Facebook?

Is it beneficial to have a Facebook business page? Facebook is popular for personal use like re-connecting with old friends, posting family photos and joining personal groups. But does it work for business? It really depends on the company. For example, there are many...

Your Logo Report Card: Pass or Fail?

Great logos are memorable and create lasting impressions. More than a design, they are symbols that exemplify their companies’ underlying ideals and set the tone for all communications. A logo’s importance should not be overstated. Here are some standards by which you...

Branding 101

What is a brand? We get asked this a lot! A brand is much more than a logo. It is the entire experience a customer has with your company that occurs at many different touch points. Brands give a company a personality and profile that stands apart from a sea of...

Responsive Web Sites

What Is a Responsive Website and Why Do You Need One? We’re glad you asked! Simply put, a responsive website is one that changes its layout based on the device it’s being viewed on. That means that whether your site is being viewed on a desktop, laptop,...

Marketing Tips #1

Simple Marketing Ideas for Small Business Are you a small business owner who has run adrift trying to come up with ways to promote your business? Here are a few simple marketing ideas to get you started: Join or start a Meetup group. Write a whitepaper or e-book,...

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